Kamala’s plan to overcome her weakness: men

The Democratic campaign is investing in more Tim Walls looks to win over male voters, where Trump has more gains.

If the polls so far are promising for Kamala Harris’ hopes of defeating Donald Trump, there is one demographic that Joe Biden’s vice president has struggled with most — Male voters.

A recent New York Times/Siena College poll found Trump a 13 point advantage About Harris among male voters nationally.

According to PoliticsThe Democratic nominee is appointing a second-in-command, Gov. Tim Walls, to try to fill the gap with a media campaign. The initiative will focus on connecting with men through popular cultural touch points.

In campaign strategy a A series of public appearances intended to highlight Walls’ understated personality. Walls will begin the day with an interview on “Good Morning America” ​​with Michael Strahan, a former high school football coach and teacher and former NFL player.

The interview, broadcast from the University of Minnesota’s football stadium, highlights Walls’ experience as a coach and its impact on his political career. This category will also feature some participation Former Walls studentsGiving the interviewer a personal touch, with the aim of establishing a connection with the male audience.

Following the interview, Walls will participate in a series of local television interviews in Pennsylvania, Michigan and Wisconsin — the three swing states for the election — on topics such as Football and huntingTwo of the favorite pastimes of male voters in these regions.

Back in Minnesota, Walls will give a talk with his old high school team, the Mankato West football team, before Friday night’s big game against Mankato East. The next day, Walls will join a panel of social media influencers including veteran attorney David Boomer and black rodeo star Ramonde McConnell. Pheasant hunting tour In Sleepy Eye, Minnesota.

Governor Wallace has long been seen as a “relatable” figure on television, with his approachable style and memorable jokes. The image of a simple man Midwest A popular charm was one of the main reasons for choosing Kamala Harris, whom the campaign believes Walls “can”. Identify with the worker

His successful strategy of calling Republicans “outsiders” also boosted his status among Democrats. However, since joining the campaign, Walls has appeared less frequently on social media, leading to criticism from some Democrats who see it as propaganda. Be very cautious And this property is not exploited.

The Harris campaign seems to have taken this notion to heart. Last week, on Fox News, “Jimmy Kimmel Live!” Walls’ media visibility increased significantly by appearing in an interview with and a joint appearance with Harris on CBS’s “60 Minutes.”

Walls, who has strong ties to unions, was expected to help Harris make inroads with blue-collar voters. However, a recent announcement by the International Association of Firefighters refused to endorse either Kamala Harris or Donald Trump. took the Democratic campaign by surprise and highlighted the difficulties of gaining strength among certain groups of male voters.

Kamala Harris’ recent campaign efforts reflect a strategic shift toward closing this gap ahead of the election.

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